What is Sample Marketing?
Sample Marketing is free sample distribution of products that are often seen in stores.
Promotion Girl (PG) distributes samples and samples free of charge when promoting products and services. We define these as PG In-line.
Many companies have adopted it because it can be carried out in stores, event venues, and on the street according to the target and purpose. It is possible to distribute a wide variety of samples and food.
Consumers have more opportunities to try products they have yet to learn about.
For manufacturers, there are more opportunities for them to be known, so it is a WIN*WIN relationship.
To use the words of Peter Drucker. “The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.”
I, the author, agree with Peter Drucker’s words, and if I add, I would like to say that marketing activities should be carried out to convey the product’s appeal.
We have many achievements in sampling and activation with PG Inline, so please get in touch with us.